Fix common problems before putting your home on the market.

Selling your home is a major decision, but many sellers unknowingly make mistakes that cost them time, money, and opportunities. As someone in the real estate market daily, I see the same avoidable missteps repeatedly. The good news is that these mistakes are easy to fix. If you plan to sell your home, here are five critical things to avoid to ensure a quick sale at the best price.

The first mistake is overpricing. Many sellers believe that starting with a high price gives them room to negotiate, but that approach can backfire. The first two weeks your home is on the market are the most important because that’s when it gets the most attention. If it’s overpriced, buyers will pass. Even if you lower the price later, the interest won’t return. Pricing your home correctly from the start, based on market data, is the best way to attract serious buyers and maximize your chances of a quick sale.

Another common mistake is not preparing the home properly. First impressions matter. If buyers walk into a home with peeling paint, broken doors, or cluttered spaces, they will assume the property hasn’t been well cared for. Simple fixes like touching up paint, repairing minor issues, and deep cleaning can significantly affect how buyers perceive your home. A clean, well-maintained home shows pride of ownership and justifies a higher asking price.

“Choosing someone who doesn’t know your local market can lead to poor pricing and low buyer turnout.”

Limited access to your home is another big problem. If buyers can’t see the property when they want to, they’ll move on to the next listing. Whether it’s because of uncooperative tenants or scheduling conflicts, restricting access during the crucial first two weeks can cost you potential offers. Make it as easy as possible for buyers to view your home, and you’ll maximize your chances of finding the right one.

Poor marketing can also sabotage your sale. Bad photos, weak online listings, and a lack of proper exposure make it harder to attract serious buyers. Professional photography and strategic marketing ensure your home stands out in a competitive market. Your property should be visible in all the right places with high-quality visuals to generate maximum interest.

Lastly, hiring the wrong agent can be a costly mistake. Not all agents are the same. Choosing someone who doesn’t know your local market can lead to poor pricing and low buyer turnout. A local expert understands the area, knows how to market effectively, and can guide you through the process to ensure a successful sale.

Avoiding these five mistakes can save you time, reduce stress, and help you get the most out of your home sale. If you’re ready to sell or want to learn more, call me at 978-746-0124 or visit www.dohertyproperties.com. I’m here to provide clear guidance and ensure you achieve the best outcome for your sale.